Uphaar

Introducing case study for a brand synonymous with spreading joy and heartfelt moments – Uphaar Gifting Company where emotions come to life in packaging design. With illustrations designed to show life celebrated with savouries, the packaging box is thoughtfully created representing a different facet of celebration. We dived into the psychology of colors, carefully selecting hues that resonate with the essence of different festivities. This packaging design tells a story, one that unfolds through the emotions of celebrations—love, laughter, and the joy of togetherness—all encapsulated within a creatively designed box. Every element, from the intricate patterns to the elegant fonts, weaves a narrative of the occasion. It’s the joy of unwrapping, the anticipation of discovery, and the delight of receiving a gift made all the more special.